President & CEO
"Strategy Spark Plug"
'You only win when you help others win' - PAUL ZANE PILZER
Zef received her business training from some of the best in the business world. Her list of mentors includes Robert Kiyosaki, author of the NY Times Best Seller “Rich Dad, Poor Dad”, Dr. Robert Rohm, author, speaker and creator of “D.I.S.C. - Personality Insights”, and Dexter Yager, author, millionaire, and “Master Dreambuilder, and Father of Modern MLM” who created most of the training and growth systems used in the most successful MLM organizations in the world.
Her entrepreneurial journey started part-time as the Co-founder of 'Mahfez Enterprises', an e-commerce business that until today, offers consumer products and services online. Zef heads all business development projects, and is the Creative Director responsible for designing branding and marketing campaign strategies for the company. 5 years later she launched a subsidiary company of Mahfez Enterprises, 'Zeffy’s Concept - The Skin Fitness & Spa Experience'. Zef is the Managing Director and also the Skin Fitness Specialist & Spa Consultant.
'Entrepreneurs That SOAR!' (aka SOAR!) was launched out of her passion for helping others to “be in business for themselves but NOT by themselves”. Her mission, “ to empower economic and personal development through entrepreneurship”. Zef believes that the “commitment” to having your own business and “being your own boss” can be a winning journey. She says the journey can help individuals acquire a winning attitude that produces leaders, and develop a “think different” mindset that create innovators and trendsetters. Her vision, “create communities of winners and visionaries who would have the resources to do good and change the world!”.
Zef is a ‘Strategy Spark Plug'. She specializes in "High Tech, High Touch Marketing Strategies” (TM). The strategies she develops for her clients, revolve around the concept of integrating the two most important elements of every 21st. century business today which are, People and Technology. Zef’s primary focus is to help small business owners choose and develop the right “High Tech, High Touch” strategies that would help them achieve results in their enterprises. After all, she is the “spark plug for hire” that creates “fire” in the wire!
Who are Zef’s clients?
Zef works with Direct Sellers, Retailers, Hospitality and/or Service based businesses. Here’s a sample list of titles of clients that I work with:
To many, Zef is known as an excellent “people connector” and is often referred to as "The Vibrant Goddess of Action and Connections”, just because she spreads joy to everyone she meets! That truly is her brand! Zef is also a speaker and motivator who is big at empowering others to do more because she says we can and that we should! When asked about her ultimate social mission, she quoted the famous economist Paul Zane Pilzer, "You only win when you help others win!".